Branding Design for Hire my Outfit Cheltenham5th April 2016
Jude Gilchrist tasked Pickle Studio to create new branding for her thriving business - Hire My Outfit. Jude's company does exactly as the name suggests, hires quality outfits from ball gowns to high power interview suits. Hire My Outfit has gone from strength to strength since launching in 2015 and Jude has grand plans for expansion in the future. In order to grow Jude wanted branding that oozed quality, was unique and able to be trademarked.... in her words "it had to be Audrey Hepburn". Pickle Studio initially created Design springboards which we shared and discussed with Jude, she was very impressed with these and was hard pressed to just decide on 3 of our ideas to work up further. We finally narrowed it down to our favourite 3, the winner is pictured. Our aim was to create branding that was feminine and classic-contemporary without being overly high fashion. As well as the full logo we created a shorthand version of just the HMO monogram which can be used for social media icons etc. Jude is over the moon with the results, we have created new stationery for her, with a new look website coming soon.